Oxeye Daisy

The backbone of the British summer meadow. Oxeye Daisy produces large, cheerful flower heads with pure white petals surrounding a vibrant yellow eye — bobbing and swaying on tall, wiry stems, creating that classic rippling meadow effect that is one of the defining images of the English countryside from May through to September.

A tough, vigorous native perennial that establishes quickly and returns year after year, expanding to form large, weed-suppressing clumps. Listed on the RHS Plants for Pollinators — its broad, flat heads are a vital landing pad for butterflies, beetles, and hoverflies. Approximately 1,000 seeds per packet.

• Leucanthemum vulgare — Hardy Native Perennial (H7)
• Height: 60–80cm | Flowers: May–September
• Sow outdoors September–October or March–May; press into surface, do not cover
• Full sun; poor, well-drained soil — do not feed
• Spreads via rhizomes and self-seed — give it room
• RHS Plants for Pollinators listed

Grow it with Poppy Flanders Red for an instant cornfield meadow in the first summer, while the daisies establish their permanent colony.